Initial Concept Planning
Laying out the ground work. This was accomplished by Lisa Caprelli sitting with the owners of the company to determine where the company wanted to go based on where it has been. Creating a team road map led to the branding and implementation for DynaMD.
Drafts & Revisions
Every message starts with writing. Creating storyboards and elements for all messages parlayed into creating several key messages for its top products.
A Google, responsive, mobile friendly website; better messages, a properly coded and maintained YouTube channel with several key videos, an in-house membership portal for company’s teams to communicate, sales training videos, powerful DynaMD presentations that are easy to change virtually and more!